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Why Choose Us?
Tested in the Wild
Our gear isn’t just shelf-ready – it’s trail-tested. We partner with real explorers across Australia to ensure our products can handle anything nature throws your way.
Eco-Friendly Promise
Adventure shouldn’t cost the Earth. Our inventory includes sustainably-sourced, low-impact gear from eco-conscious brands that put the planet first.
Local Knowledge
We’re proudly Australian, and we know our land. Our product selection is tailored to handle everything from coastal hikes to desert treks.
Reliable Durability
When you’re days away from civilization, your gear must work. We only carry equipment that meets our tough durability standards, ensuring you can depend on it, rain or shine.

About Us
Born to Explore, Built to Last
At UnicornFounder, we believe in the power of simplicity and the spirit of adventure. Our journey began with a single backpack and a passion for the open road. Over time, that journey became a mission: to equip fellow nature-lovers with high-quality gear that won’t let them down – no matter where the trail leads.
We’re not a massive warehouse. We’re a small, focused team of hikers, surfers, campers, and off-grid dreamers who handpick and personally test everything we sell. Our range may be small – just three products – but each one is chosen with care, tested in real-world conditions, and designed to be your go-to for years to come.
We know the Australian landscape. It’s wild, beautiful, and unforgiving. That’s why we only offer what we know works – no fluff, no fads, just honest gear for real adventures.
Adventure Starts with Confidence
First trip? Nervous about your gear? Don’t be. Our beginner-friendly product guides, care tips, and gear checklists are built to empower you. We break down exactly what each item does, how to use it, and why we chose it – no jargon, no fluff.
Need more advice? Just shoot us a message. We’re fellow adventurers, and we love helping people fall in love with the outdoors.

Hear From Our Happy Clients: Their Stories

Emma Caldwell
“I loved how easy it was to choose. I didn’t have to scroll through dozens of options – just found exactly what I needed. The quality is top-tier. Took my new gear to Wilsons Prom and it held up like a champ!”

Marcus Flynn
“Customer service is incredible. I had a few questions and got thoughtful, helpful answers right away. You can tell these folks actually use the products themselves.”

Sophie Nguyen
“UnicornFounder is refreshingly different. Instead of overwhelming me with choices, they focus on what actually matters. I took my gear camping near Byron Bay and felt totally prepared.”

Get the Gear, Ditch the Guesswork
At UnicornFounder, we believe that less is more – especially when it’s the right less. Our 3-item gear range covers the essentials: a high-performance all-season tent, an ultralight hiking backpack, and a premium sleeping bag that handles the chill of highland nights and the heat of desert camps.
We’re not here to flood you with choices. We’re here to simplify your journey, reduce decision fatigue, and send you on your way with gear that feels like second nature.
Contact
Address: Emerson Street, Malanda, Tablelands Regional, Queensland, Australia
Email: [email protected]
Phone: +61 237 428 1372